Paris-Mekong | MARKETING FOR PRODUCT MANAGERS
You look for experienced Product Marketing Managers? You dream about champions of values creation? Welcome, you're at the right place to get coaching and building product marketing manager skills.
Can you pick a number? You are Product Marketing Manager; your role is to build and deliver robust market understanding. More than your role, it's your duty!You know why you must meet with customers: Qualitative information are coming from customers,…
Can you imagine that the genius who described customer's needs, never met any customer? Not a single one?Awkward question! One might therefore wonder why I ask.To unveil customer's need is the essential mission of the product manager. Being the customer's…
What is a product manager ? Everybody has his own understanding, or believing. Often wrong. I gave some insights in a previous post, describing simply Marketing There are more to tell and share : Alex Valaitis shared very interesting insights…
How would you communicate your actions to others without a PowerPoint file? Can you imagine attending a meeting where PowerPoint is banned? As a matter of fact, PowerPoint took power over your communication rituals. PowerPoint reached such a level of…
