1 comment on “your Market Segmentation”

your Market Segmentation

Build your business on a solid foundation. The market segmentation is the foundation of your marketing strategy. You had the greatest offer ever. Your new product was a real breakthrough. Everything was obviously being successful. And you failed! Slow ramp-up…

1 comment on “What is B2B Marketing ?”

What is B2B Marketing ?

B2C, B2B or BtoB, B2B2B, B2B2C, just an extract from an acronyms list to leave the dummies outside of the expert's discussion. That's bad !Like many other domains, the marketing and his folks have an incredible list of acronyms and…

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